Tags: SEO, digital marketing, marketing, online advertising
A new report focusing on the state of paid search by Hanapin Marketing reveals the perception of marketers and makes a prediction around 2014 PPC trends. The 2013 State of Paid Search report shows...
Tags: SEO, marketing, online advertising
Google recently updated the list of types of links that violate their guidelines in their link schemes document within Webmaster guidelines. By violating Google’s Webmaster Guidelines, marketing...
Tags: marketing, online advertising
Globally, the way AdWords quality scores are reported will be changing over the next few days. These updates as announced by Google are designed to “tie your 1-10 numeric Quality Score more closely...
Tags: digital marketing, marketing, online advertising
Twitter is expanding their TV advertising program to reach more advertisers. Their goal is to connect Twitter user behavior in response to TV advertising. This would help multi-channel marketers...
Tags: Web design, digital marketing, marketing
A new report from Epsilon shows average email open rate increasing in North America to 31.1% in Q4 2012. This was a remarkable increase from Q4 of 2012, where average open rates were just 27.4% and...
Constant Contact has produced a newly-released survey that focuses on the marketing tactics of small businesses. The survey highlight the importance email marketing still holds for small businesses....
Tags: web strategy, ecommerce, mobile development, marketing, online advertising
Mobile users are a vital segment for all eCommerce and retail operations. Consumers and web visitors are increasingly using smartphones for research and price checking for both brick-and-mortar...
Tags: ecommerce, analysis, digital marketing, marketing, online advertising
A new study by Custora focuses on ecommerce last-touch customer acquisition channels--exploring the data of 72 million customers of 86 US retailers across 14 industries. The report analyzes which...
There is a lot of debate around by website owners and SEO pros on reconsideration requests and how to handle backlink-related issues. Questions include: "When should I file a reconsideration...
Tags: SEO, analysis, marketing
A new study from Chitika, an online advertising network, demonstrates the significance of top search rankings. The top position in Google earns 32.5% share of web search traffic, which is about...
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