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How to generate leads online

For many companies, trade shows and cold calling no longer suffice to drive the right leads and sales opportunities in a scalable way. Here are some tips for how to generate leads online. (1) Define...

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More Time Spent on Media than Sleeping [study]

Ofcom recently released a report about the communications market focusing on how we, the public, consume media. The study covered nearly 2,000 adults and 800 children and found that teenagers are the...

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Mobile Devices Now Comprise 66% of Email Opens - Study

A new study by Movable Ink for the Q1 2014 US Consumer Device Preference Report found that fewer people are opening emails on their desktops. Following the continuing trend, the study says, is that...

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Study: Email Preferred Method for Sharing Articles

Rumble, a mobile publishing platform, recently released a study that looked at how users shared articles. What they found was that email is still the preferred method of sharing articles in...

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Security warning for all versions of Internet Explorer

The US Department of Homeland Security posted a warning of vulnerabilities in Microsoft's Internet Explorer web browser on their US-CERT website. The vulnerabilities could allow an attacker to...

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Mobile Apps Overtake PC Web Usage

For the first time in history, mobile applications have overtaken PC web usage. In January of 2014, smartphones and tablets were responsible for 55% of internet traffic in the United States. This is...

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New Facebook sharing buttons drive over 5% more Likes and social shares

Facebook released newly designed social sharing buttons around the same time that Google also launched newly designed Google+ buttons. Facebook did some initial tests during the first month of it's...

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Another link network busted by Google: Anglo Rank

Matt Cutts of Google just confirmed that they penalized another link network, the “private link network” Anglo Rank. Google found a way to detect websites that belong to it's link sharing network....

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The main barriers to mobile eCommerce

Mobile users are a vital segment for all eCommerce and retail operations. Consumers and web visitors are increasingly using smartphones for research and price checking for both brick-and-mortar...

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Publishers take warning of coming SEO Penguin release

Upcoming release of Penguin The warning of a new Penguin Update has caused a stir in the world of online publishing and eCommerce. Google’s top web spam fighter Matt Cutts has promised a new release...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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