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How to generate leads online

For many companies, trade shows and cold calling no longer suffice to drive the right leads and sales opportunities in a scalable way. Here are some tips for how to generate leads online. (1) Define...

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Mobile Gaming Revenue Estimated to Reach $41 Billon by 2017

Mobile gaming has seen incredible growth recently, but estimates released from Newzoo last month suggests that might have only been the beginning. The research claims that mobile game revenues will...

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Growth of Internet usage in the Middle East and Africa

In eMarketer’s fifth annual “Global Media Intelligence Report,” an estimated 336.5 million people living in Africa and the Middle East will access the internet at least once a month during 2014. That...

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Facebook Is Go-To Social Media Platform for LGBTQ Community [study]

For advertisers looking to increase their access and engagement with the LGBTQ community, Facebook seems to be the place to do it. According to a June 2014 report from Community Marketing Inc., 88...

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iPhone Still Dominates Mobile Website Traffic

Even before the release of the new iPhone 6 and iPhone 6 Plus, research from Adobe found that Apple still dominated the US mobile website traffic for smartphones. This comes from a June 2014 report...

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Teens Prefer Smart Phones Over Tablets [study]

Ever heard a parent joke around about their child knowing more about their smartphone than they do? A new study by Communicus found that it might not be a joke after all. Children born in the digital...

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72% of Companies Say Their Data is Fragmented

With the furthering advancements of the digital age comes a world of big data that provides companies with a staggering amount of information about their customers. But sifting through that data to...

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Study: Email Preferred Method for Sharing Articles

Rumble, a mobile publishing platform, recently released a study that looked at how users shared articles. What they found was that email is still the preferred method of sharing articles in...

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Report Shows Android Overtakes iOS for Ad Requests

A new study by mobile-ad platform Opera Mediaworks discovered that Google’s Android operating system seems to be edging out the competition when it comes to attracting advertisers’ dollars. That...

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What social network drives the most engagement?

The new Shareaholic ”Social Referrals That Matter” report examines six months of website traffic that reaches 250 million unique monthly visitors in order to get a sense of what social network drives...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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