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UK shoppers are big into eCommerce and China too

According to the sixth annual International Communications Market report from Ofcom, UK consumers shop online more than any other 'major' country. The report states that 79% of internet users in the...

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Virtual gifts may be a big hit this season

The global ecommerce industry may see a huge rise in activity within the virtual goods market this holiday season. One big reason for the growth of virtual goods include the explosive growth of...

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Which converts for ecommerce better--mobile or tablet?

Mobile conversion rates are not as strong as tablet conversion rates according to a new report by Monetate, a cloud-based metrics platform. The study monitored traffic and purchases from Thanksgiving...

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Could Amazon Prime Face Stiff Competition?

Amazon Prime offers it's customers free shipping after paying a yearly membership of $79. The idea is quite fantastic--as it encourages it's buyers with a loyalty program with perks beyond just the...

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Cyber Monday gives eCommerce websites their own sales holiday

Cyber Monday is an artificial shopping holiday designed to give the eCommerce market a boost in sales similar to that of Black Friday. Last year was the first time that Cyber Monday was the largest...

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UK product reviews, a common occurrence, it seems

The British seem to be a bit more keen on product reviews than US Internet users. According to a new survey from Lexis and digital outfit Beyond, nearly half of UK users have reviewed a product...

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eCommerce to be taxed out of state?

Four US senators have submitted legislation called the Marketplace Fairness Actthat would enable states to collect taxes on eCommerce sales even for buyers that are out-of-state. This legislation...

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Nearly half of UK fashion shoppers prefer to buy online

According to the GSI Commerce International's 2011 UK Fashion Retail Report, more than half of UK adults prefer to buy their latest wares online than in-store. The report surveyed over 2000 UK adults...

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Why is there sales tax with my Amazon purchase?

Consumers in California will have to begin paying sales tax on their purchases from eCommerce websites starting Friday. Gov. Jerry Brown signed legislation that will require online retailers to...

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Limited-time sale websites offer long-term leads

The GILT group website may not be part of a fading enterprise. The GILT group is part of a new breed of limited-time sales eCommerce websites that build a huge volume of sales for retailers in a...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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