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iOS introducing Apple maps and Google pushes street view to mobile

Street view, a new addition to mobile maps Google is introducing street view to both iOS and Android mobile devices. The new addition is just in time for iOS 6, which had a startlingly bad review in...

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Google Search Algorithm Updated so that Sites with too many DMCA Takedown Notices will be Penalized

Google has announced that its search algorithm will start keeping track of the number of valid copyright removal notices a site receives. According to Google, “this ranking change should help users...

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Smartphone Ads are Not the Answer

Smartphone display ads are two inches wide and one-third of an inch tall, not much room for effective advertising. “Size absolutely does matter,” says Christine Chen, director of communication...

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The Not-So-Free Google Apps for Business

Google Apps is a powerful tool for Business that integrates mail, calendars and documents all within the familiar Google interface. For businesses with a limited amount of users and email inbox size,...

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Nightmare on Godaddy Street

It was GoDaddy's worst nightmare come true.... A massive DNS outage left GoDaddy's DNS servers unresponsive and customer websites completely offline. Originally, it was thought that this massive...

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Local ads through Google now political. Campaigns can now target congressional districts.

Google has added a new tool that allows political campaigns to ensure that their ads are shown only within their specified district. This tool allows campaigns to “quickly and easily target their...

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Rumors make auto-complete a legal issue

Google is once again in trouble for it's auto-complete technology. As users search within Google, a drop down may be invoked to help the user complete their search by offering other popular searches...

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Testing ads in AdCenter to become easier

Advertisers and marketers have longed for a way within AdCenter to test and validate that their ads are displaying to a specific audience. In the next few builds, Microsoft will be providing a new...

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A view inside Rank transition for SEO

One of Google's most recent patents affects SEO, and intends to foil black and grey hat SEO practitioners. The US patent (12/652,563) outlines a rank transition program that could be used to trick...

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Apple acquires Chomp and designs new app market

The new iOS app market place has been updated and search has been re-designed to look like a recent Apple acquisition. Apple recently purchased Chomp, and post-purchase, Apple has re-tooled their iOS...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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