Tags: digital marketing, marketing
The misconception that European marketers are at least 12-18 months behind the North Americans when it comes to integrating new marketing practices can be put to rest. In the recently released 2014...
Tags: digital marketing
A new report from eMarketer looked at the correlation between the US affluent population and digital media consumption. “Affluent,” in this case, indicates a household income of $100,000 or more....
Tags: analysis, mobile development, business
Mobile gaming has seen incredible growth recently, but estimates released from Newzoo last month suggests that might have only been the beginning. The research claims that mobile game revenues will...
Tags: digital marketing, online advertising
Once again, Facebook proves that it can hold its own in the mobile world. New data from Nanigans found that ad spending for Facebook on the mobile plane in Q1 2014 surpassed the spending for desktop...
The National Retail Federation recently released a survey regarding online holiday shopping and found that 56 percent of shoppers have plans to purchase items online. However, PunchTab, a company...
In eMarketer’s fifth annual “Global Media Intelligence Report,” an estimated 336.5 million people living in Africa and the Middle East will access the internet at least once a month during 2014. That...
Tags: ecommerce, digital marketing, marketing
Despite Halloween barely just around the corner, the holiday season will quickly amp up after the calendar changes to November. Marketers will need to begin their planning for holiday strategies if...
Tags: analysis, digital marketing, online advertising
For advertisers looking to increase their access and engagement with the LGBTQ community, Facebook seems to be the place to do it. According to a June 2014 report from Community Marketing Inc., 88...
Tags: analysis
Even before the release of the new iPhone 6 and iPhone 6 Plus, research from Adobe found that Apple still dominated the US mobile website traffic for smartphones. This comes from a June 2014 report...
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A study by the Newspaper Association of America recently found that 80 percent of adult internet users in the US read breaking news content via digital news sources. The study, conducted in August...
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