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PPC advertising may have just got longer

Google has officially rolled out a new update to the appearance to it's online PPC ads. They have extended the titles of the ads to allow for more width and, as a result, more words. Not all ads will...

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35% of all searches on Yelp.com were mobile-based

Yelp.com released some fascinating statistics on it's site usage. Perhaps the most intriguing of them was that 35% of all searches on Yelp were conducted via it's mobile app. This shows the growing...

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iPhone now gets a shopping app like Android

Google has launched a shopping app similar to the one already in place on it's Android mobile OS. The app allows users to shop for products (or search for product information) using the device...

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USPS January 2011 Shipping API Update Fiasco

Many online retailers and web designers may have experienced a problem with USPS's January 2nd release of their shipping API. Ecommerce systems from open source to custom had problems with garbage...

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On-page SEO quality control initiative

Google launches a new on-page SPAM fighting algorithm as part of it's 2011 New Years resolution to be more aggressive in fighting this growing epidemic. SPAM is bad for the Google business. It makes...

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New targeting features for LinkedIn web advertising

LinkedIn has changed their advertising system to be called, simply, LinkedIn Ads, and along with this change the company has introduced a number of new targeting features for their business...

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VMware Q1 Sales Low Revealing Sour Enterprise Performance

The virtualization software company, VMware had a record quarter at the end of 2010, which may have been exhausting for the enterprise market in following deferred spending during the economic...

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DIY Blacklisting Websites By Google

Spam fighting is certainly a necessity for the growth of successful online markets. Google is proposing a new approach to fighting spam, which gives control to users. Essentially this approach would...

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New report on cybercrime shows it's true costs

A new report by PandaLabs, The Cyber-Crime Black Market: Uncovered, shows gives provides a glimpse inside the economies of cybercrime--such as the details of exchange for purchasing stolen identity...

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LG disappointed with launch of Windows Phone 7

LG went on record for saying that the recent launch of Windows Phone 7 did not impress. Microsoft was partnering closely with LG for the launch of the new Windows mobile OS. For one, visibility with...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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