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Google Analytics Launches App Analytics for Mobile

Google, this week announced Mobile App Analytics the next logical extension to Google Analytics. Interest in quality mobile analytics has become a must and along with the social media focused...

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Android is Becoming a Problem

In 2012 more than half of the world's smartphones run Android and this week Google is slated to unveil Jelly Bean, its latest version of Android. With this release, the 4-year-old operating system...

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Facebook Lets you Edit Comments on your Friend's Wall

Before today if you made a mistake making a comment on a friend's wall the only thing Facebook would let you do to correct the error was delete the comment and write it again. But starting last week...

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Google Maps API cuts prices to keep web developers

Google has cut prices for it's Maps API in an effort to retain web developers. Google Maps is not the only game in town. The company has cut prices “from US $4 per 1,000 map loads to 50¢ per 1,000...

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Google Maps gets design refresh on mobile

Google has updated the design and format of how Adwords displays on mobile devices. The goal of the redesign was to make Adwords more effective for smartphone users and web advertisers. The...

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Article Edits in Wikipedia and indicator of Trends

Wikistats shows how often the pages are changed and how many people are contributing. This week DataSift launched Wikistats a site that shows real-time data about which Wikipedia articles have been...

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Majority of website and content take down requests come from US

Google recently released figures from it's latest Transparency Report that details website censorship and content removal requests. The report separates data of copyright-based removal requests and...

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Gmail users are warned about state sponsored web attacks

Google has been warning it's Gmail users of potential 'state sponsored' web attacks. The search giant has been explicit in describing the attacks as state sponsored: "We believe state-sponsored...

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Should businesses care more about tablets than smartphones by 2013?

Smartphones have certainly been more of a concern than tablets for businesses, so far. New data from the Adobe Digital Index shows the possibility of tablets beating smartphones by as soon as 2013....

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Search becomes more vertically integrated

Yelp and Bing sign a deal to connect Bing users to Yelp local business content on Bing Local search pages. The deal will ultimately result in a new "Powered by Yelp" experience, as Bing struggles to...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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