Small businesses have certainly taken a beating during this economic crisis we are still weathering. We have seen a lot of small consulting, design and production struggle with adapting to the rough financial climate. Some companies that have closed their doors permanently, while others have been...
HTML5 brings a lot of new and exciting features to the web design community. Web design blogs have been filled with discussions of HTML5 font native support and web video/audio support. A lot of other features deserve your attention as well, such as the canvas elements, CSS 3 transitions, and font...
There is a very simple and quick way to protect a website or web directory using .htaccess and .htpasswrd. This can be a very efficient way for web designers to protect web pages or sites in progress. The effect will be that any user trying to access the protected directory will be prompted by a...
Google has a rule which restricts affiliate marketers to one search query spot for each top level (display) domain. This has implications for affiliate advertisers that run their content on a shared or large website where other affiliate advertisers may be present. Google will determine that these...
Use Google Chrome to turn your browser into a web development toolbox. There is a broad range of tools that can allow you to bypass the expensive Adobe Web Standard suite of software and load up your web browser with some pretty hot tools for web design. Granted, this can also be done with...
Many small businesses facing the decision of building a website come across the question of content management. In essence, the business managers need to balance short term costs and long-term usage of a website. Many business managers find themselves asking: "Should I spend more initially and add...
There are some key differences between web project management and a more general approach to project management. Within these differences remain some important challenges that are recurring for web project managers and web designers managing projects. Changing customer requirements Web project...
For web designers, Internet Explorer is a true pain in the butt. This article gives web designers a weapon to combat the various rendering engines for the Internet Explorer browsers whether 5.5, 6, 7, or 8. Since Internet Explorer does not conform to web standards that other browsers, such as...
Forms can be a very important part of a website as often are a gateway in the conversion funnel. Web designers are finding very interesting and often subtle ways to make forms less painful and, at times, more appealing. Forms should not be confusing or overly cluttered. Also, it is important that...
Google Apps is a business platform that allows Google applications or applications integrated with Google services to work on a custom domain. The Apps service cost 50 dollars per user per year. The underlying concept behind the Apps platform is to allow Google to compete in the business SAS...
by Jonathan Franchell, CEO of Ironpaper - For more tips and hacks: Need to remove a new line after h1 tags? Both web designers and SEO practitioners need to employ headline tags: H1, H2, H3 in several ways to improve web page structure and tag...
The field of digital marketing is evolving rapidly in response to new technology and changing buyer expectations. To help career-minded marketers, we’ve rounded up the top 10 skills needed to succeed in the field. These are skills marketers should...
Searching for a job in the marketing industry when you don’t have a degree in marketing can be discouraging, but getting a job without a degree is entirely possible. The industry is changing, and a traditional degree may not be necessary for all...
The software development market is competitive. Many organizations use sales development teams to attempt to hit their numbers. For most organizations, outbound lead generation isn't sustainable, and it often has diminishing returns if organizations...
By Nicky Capella, Content Strategist The role of marketing within an organization has undergone a significant transformation over the past several years. As businesses increasingly focus on customer experience as a competitive differentiator,...
2022 was a wild year for the job market. From on-the-spot offers to mass resignations, we saw a seismic shift in how employees articulated what matters to them in the workplace. Companies that offered limited flexibility lost out on talent, while...
The digital privacy landscape has been shifting more towards the individual's right to privacy for years, and digital marketers need to ensure they can work effectively without access to third-party data. Sam Ward, Associate Director; Tim Maurizio,...
Content marketers in 2023 will consider changing buyer behaviors, privacy concerns, and the need to measure content’s impact. We know that content marketing is no longer optional, but this method of reaching buyers will become increasingly important...
Consultants are in high demand as businesses adapt to a landscape reconfigured by digital transformation. Still, winning business in this environment requires effective marketing strategies that convey your value proposition. New business starts...
Just as technology continuously evolves, so does digital marketing for B2B technology companies. That's why SaaS, IT, and tech marketers must stay informed about demand and lead generation trends and how to convert prospects into sales...
By Chantel Hall, Marketing Content Specialist With the digital marketing revolution in full swing, there are more tools available to marketers than any team could need. When there’s seemingly a tool for every little task and activity, it’s hard to...
The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”
Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.
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