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Social Media Boosts Real-Time Video Clip Plays

A new study by Grabyo found that real-time video has quickly become a major feature through social media. The company analyzed 2,500 clips released from major broadcasters onto social media between...

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Over 80% of Female Pinterest Users Still Active in Their Fourth Year: Study

Female Pinterest Users Still Active in Their Fourth Year Retention rates for users signed up with social media platforms often represent a far less percentage of active users. For example, both...

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Facebook Launches Audience Insights

On the heels of the new Audience Network, Facebook has now launched Audience Insights which will allow marketers to glean more information about their consumer base. With the barrage of information...

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Study: Email Preferred Method for Sharing Articles

Rumble, a mobile publishing platform, recently released a study that looked at how users shared articles. What they found was that email is still the preferred method of sharing articles in...

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Study: Positive Online Shares Result in Greater Purchases

Positive Online Shares Result in Higher Purchase Incidence ShareThis, a social data and sharing tool, and the Paley Center for Media recently came together to examine the significance of high-rated...

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Increased Internet and Tablet Use from Older Adults, Study Says

Increased Internet and Tablet Use from Older Adults A new study from Ofcom Adults’ Media Use and Attitudes Report 2014 indicates that adults, specifically people aged 65 and older, are accessing the...

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Facebook is Moving into Mobile

Facebook is going mobile. As if Facebook didn’t already have a controlling lead over most other social media platforms, the social media giant has declared its new priority: dominating the mobile...

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Burt's Bees Infiltrates Electronic Calendars in Marketing Push

Burt's Bees Electronic Calendars Natural beauty and cosmetic brand Burt’s Bees is taking digital marketing to another level. Most digital marketing strategies involve ads incorporated into social...

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How Upcoming Changes to Google Adwords Affects Mobile App Advertising

Changes in Google Adwords Affects Mobile App Advertising Google announced last week changes to Adwords which are to come into affect over coming months. Acknowledging it’s no longer about devices but...

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Security warning for all versions of Internet Explorer

The US Department of Homeland Security posted a warning of vulnerabilities in Microsoft's Internet Explorer web browser on their US-CERT website. The vulnerabilities could allow an attacker to...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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