It is possible to assign an object two or more classes at the same time. WordPress does this out of the box for images, for example.
By default, Wordpress will convert your straight quotation marks into curvy quotation marks (Smart Quotes or left/right quotes). This function makes the quote marks much prettier than straight quotes, but they have a fundamental problem. When someone tries to cite your blog post or if you are...
We hear a lot of questions regarding whether or not the Google Analytics program can track users by IP address. The short answer is no. Google forbids the tracking of users by Personal Identifiable Information (ie. IP address), and in order to use the Google Analytics system you must agree to it's...
The Facebook Like Button is a very useful and rapidly popular social web marketing tool that can be applied to websites and webpages. By default, the Facebook's Like Button form will recommend a specific web page that is hard coded into the code snippet (which can be generated by Facebook's Like...
Google has released a new tool that will cause web developers and high-tech hobbyists to jump for joy. It is a simple but desired productivity application. GoogleCL is a very simple app that gives command line access to a broad range of Google products: from Google calendar to Picasa. The GoogleCL...
Segmenting data within web analytics is an enterprise level function. Even though Google has offered their Analytics tool for free, it is enterprise level in terms of functionality. Keep in mind that if you use tools from Google, they gain data about your company and operations as agreed to in...
HTML 5 will usher in a whole host of new possibilities for developing without the need for plugins such as Adobe's Flash Player. Thoughts on plugins like Flash Player Whether or not Flash is on the way out remains to be seen. There are compelling arguments for the elimination of Flash from a web...
Small businesses have certainly taken a beating during this economic crisis we are still weathering. We have seen a lot of small consulting, design and production struggle with adapting to the rough financial climate. Some companies that have closed their doors permanently, while others have been...
HTML5 brings a lot of new and exciting features to the web design community. Web design blogs have been filled with discussions of HTML5 font native support and web video/audio support. A lot of other features deserve your attention as well, such as the canvas elements, CSS 3 transitions, and font...
There is a very simple and quick way to protect a website or web directory using .htaccess and .htpasswrd. This can be a very efficient way for web designers to protect web pages or sites in progress. The effect will be that any user trying to access the protected directory will be prompted by a...
by Jonathan Franchell, CEO of Ironpaper - For more tips and hacks: Need to remove a new line after h1 tags? Both web designers and SEO practitioners need to employ headline tags: H1, H2, H3 in several ways to improve web page structure and tag...
The field of digital marketing is evolving rapidly in response to new technology and changing buyer expectations. To help career-minded marketers, we’ve rounded up the top 10 skills needed to succeed in the field. These are skills marketers should...
Searching for a job in the marketing industry when you don’t have a degree in marketing can be discouraging, but getting a job without a degree is entirely possible. The industry is changing, and a traditional degree may not be necessary for all...
The software development market is competitive. Many organizations use sales development teams to attempt to hit their numbers. For most organizations, outbound lead generation isn't sustainable, and it often has diminishing returns if organizations...
By Nicky Capella, Content Strategist The role of marketing within an organization has undergone a significant transformation over the past several years. As businesses increasingly focus on customer experience as a competitive differentiator,...
2022 was a wild year for the job market. From on-the-spot offers to mass resignations, we saw a seismic shift in how employees articulated what matters to them in the workplace. Companies that offered limited flexibility lost out on talent, while...
The digital privacy landscape has been shifting more towards the individual's right to privacy for years, and digital marketers need to ensure they can work effectively without access to third-party data. Sam Ward, Associate Director; Tim Maurizio,...
Content marketers in 2023 will consider changing buyer behaviors, privacy concerns, and the need to measure content’s impact. We know that content marketing is no longer optional, but this method of reaching buyers will become increasingly important...
Consultants are in high demand as businesses adapt to a landscape reconfigured by digital transformation. Still, winning business in this environment requires effective marketing strategies that convey your value proposition. New business starts...
Just as technology continuously evolves, so does digital marketing for B2B technology companies. That's why SaaS, IT, and tech marketers must stay informed about demand and lead generation trends and how to convert prospects into sales...
By Chantel Hall, Marketing Content Specialist With the digital marketing revolution in full swing, there are more tools available to marketers than any team could need. When there’s seemingly a tool for every little task and activity, it’s hard to...
The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”
Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.
IRONPAPER RESEARCH
See how your company stacks up in Ironpaper’s latest research report
B2B Marketing and Growth Agency.
Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.
 |
 |
