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Bing and Yahoo are tied for two in search

It has been about two and a half years since Microsoft launched it's new search engine, Bing. Now that search engine has caught up with Google's previously only competitor, Yahoo. Since, Bing's...

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Coupon-based web advertising now on Facebook

Facebook has begun trials of coupon-based advertising, which allows for a new way of targeting fans. The coupons can be posted on a brand's Facebook Page wall and also appear on a user's homepage...

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Google has a new smartphone crawler

Google recently announced a new user-agent for it's mobile crawler that is dedicated to smartphones. Within it's arsenal, the search engine already had a user-agent that was specific to feature...

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Teens triple mobile data consumption in last year

US teens have nearly tripled their mobile data consumption in the past year, according to a new study by Neilson that analyzed mobile usage trends among teens in the United States. In Q3 of 2011,...

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Search engines win a victory over low-quality websites

Google and Bing have been at war with low-quality websites and content farms, and their tactics have also struck fear in many legitimate publishers as well--keeping all on their toes. One of the big...

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Mobile App Analytics Updates By Google

There have been some recent improvements to the Google Analytics SDK. These improvements will strengthen capabilities for tracking mobile devices using GA. EasyTracking Library Updated Google...

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UK shoppers are big into eCommerce and China too

According to the sixth annual International Communications Market report from Ofcom, UK consumers shop online more than any other 'major' country. The report states that 79% of internet users in the...

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Hiding the button

Google has decided to hide their +1 button within the search results. Originally, the +1 button was shown next to a search result listing, clear and opaque. It seems that Google is in the process of...

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WebP to help reduce the size of the web

Web designers have had to rely on heavily optimized JPGs to cut down on load time. The JPEG has been the predominant image format for web designers for the last ten years or so. Google is trying to...

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Virtual gifts may be a big hit this season

The global ecommerce industry may see a huge rise in activity within the virtual goods market this holiday season. One big reason for the growth of virtual goods include the explosive growth of...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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