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Structured data made easy with Google Plus

Google just made it easier to influence search results with structured data. Google has integrated Google+ sign-in with Google’s authorship program and WordPress.com. This new feature will enable the...

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Local retail products to show up in Bing's search results

Microsoft and Local Corporation signed a deal that would integrate the Krillion local product database into Bing's local search results. Local Corp. will provide local, in-stock product data from a...

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Top Search Queries in Webmaster Tools to be extended to one year

A tool in Webmaster Tools by Google tells website owners what the top terms being used to find their websites. This search data has been available for up to 90 days. The Top Search Queries tool will...

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Is Pagerank dead?

Pagerank, Google's score of a website's importance in search, is itself fading in importance. For SEO professionals, Pagerank was a handy little unit of measure in assessing websites. It was never an...

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A new analytics report to find organic keywords useful for PPC

Google released a new paid and organic report in Adwords to 'help you better understand how people searching on Google are connecting with your business'. The new report will help give marketing...

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Bing upgrades their user-experience for eCommerce search

Bing announced that it will be closing Bing Shopping, the product destination that runs on merchant product feeds from the Bing Merchant Center. The company instead is launching Bing Product Search...

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Paid search is strong in the eyes of marketers

A new report focusing on the state of paid search by Hanapin Marketing reveals the perception of marketers and makes a prediction around 2014 PPC trends. The 2013 State of Paid Search report shows...

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Need to be reconsidered? Google makes it easier.

Google is making it easier to be reconsidered and identified if your website was penalized for a manual web spam action. Google forgives. The Manual Actions viewer can be found now in Google...

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Warning against bad SEO, Google updates link schemes with additional inclusions

Google recently updated the list of types of links that violate their guidelines in their link schemes document within Webmaster guidelines. By violating Google’s Webmaster Guidelines, marketing...

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Yahoo gets rights to show Getty images for travel searches

Yahoo struck a deal with Getty Images allowing the search engine to deliver Getty Images for travel-related searches. When a web user conducts an image search on a country or location, Yahoo will...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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