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David On Demand, A Man's Life Controlled by Twitter For A Week

David On Demand, is a website that allows viewers to watch a man's life as it is controlled by Twitter for one week. The stunt is performed by an advertising recruiter, David Perez, that will take...

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T.CO The New Link Shortner

Twitter will be rolling out a new method and URL for link shortening. Soon all links on Twitter will use the t.co address. It has scrapped the twt.tl URL. Twitter is also planning on displaying the...

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Insurance Carriers Moving 84 Million Distribution Dollars On-Average To Mobile And Web Marketing

Many insurance carriers consider their distribution capabilities uncompetitive today. According to Accenture, a global management consulting company, insurers will on-average invest about 84 million...

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More Language Support For Web Analytics

Analytics, Google's web traffic analysis tool, has added six new language options. The new languages are: Bulgarian, Catalan, Greek, Lithuanian, Slovak and Vietnamese. Now Google Analytics supports...

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Bar Code Reinvented For A Digital World--Microsoft Custom Tags

Microsoft is seeking to reinvent the bar code. In essence, Microsoft seeks to make the bar code more stylish--allowing businesses to use the area of packaging dedicated to the bar code to appeal to...

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EA Games Hit The Jackpot With Modern Warfare 2

There was a lot of debate whether the highly anticipated launch of Modern Warfare 2 by Blizzard Entertainment would perform as desired. Many words of caution surfaced about Blizzard's potential...

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Corporate Holiday Cheer: Web 2.0 Companies Get Spooky

There is a certain freedom of abandon that Halloween provides. It is a time of playfulness and wicked fun. Corporate web companies have also joined in on the fun as a way to strengthen customer...

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Microsoft Steals Lingo Of Open Source Community To Market New Program

Microsoft launched a new program called Open Value Subscription, which is essentially an MS-Office subscription service. Microsoft will issue "time-based" software licenses as an alternative to full...

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Got Short Links? Myspace Does

Myspace has become the second most used link-shortening service on Twitter, just behind bit.ly. MySpace's "lnk.ms" was used on 15.66 percent of all tweets containing links for the past 24 hours...

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Windows 7 Launch Party Marketing A Flop

Microsoft is hoping to get people to host Windows 7 launch parties in their own homes with family and friends. As Microsoft tries to build some hype about the Windows 7 launch scheduled for Oct. 22,...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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