B2B Articles - Feb 24, 2013 10:44:31 AM
The tool is available to marketers that have upgraded their accounts to Enhanced Campaigns. With the upgraded campaigns, advertisers can find the new option in the “extensions” tab. Google Adwords accounts will get upgraded automatically soon.
Users who click on the View Offer button will be directed to a Google-hosted landing page supporting the ad. On this page, the advertised discount can be printed out or saved in a user’s Google Offers account, for redemption in-store.
There are a couple things to note about this new ad extension.
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