B2B Articles - Aug 10, 2009 9:49:47 AM

Microsoft To Sell Razorfish

Microsoft purchased aQuantive and Razorfish, a child company, in 2007. The French advertising company Publicis Groupe agreed to buy Razorfish for $530 million in cash and stock following an auction for that company. Publicis ranks fourth largest advertising/interactive agency worldwide. With the new purchase, Publicis will now generate about one fourth of its revenue from interactive and digital advertising.

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Microsoft To Sell Razorfish

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