B2B Articles - Mar 7, 2013 8:21:08 PM
A patent infringement lawsuit underway in a regional court in Germany could result in the banning of Google Maps.
Judge Matthias Zigann, of the of the Munich I Regional Court, told Google that he may hold the search giant and it's subsidiary Motorola Mobility LLC and MMI's German subsidiary liable for infringing on a Microsoft patent. The patent, as outlined in a As FOSS Patents report, describes a “computer system for identifying local resources and method therefor.”
Source: Google about to lose patent spat with Microsoft: German court inclined to ban Google Maps
This key Microsoft patent, EP0845124, describes the combination of search results with map data. Microsoft is hoping for (and could possibly get) a German patent injunction against the Google Maps service, which may also affect the Google Maps Android app and even stretch as far as web browser service which provide access to Google Maps and map search. The final decision will be in May of this year.
This ruling could have an impact on search marketing campaigns within the EU, which makes it a case to watch.
Tel 212-993-7809
Ironpaper ®
10 East 33rd Street
6th Floor
New York, NY 10016
Map
First-party data marketing
SEO for B2B
Customer journey strategy
ABM Agency
Marketing for IoT Companies
HubSpot Implementation
B2B Product Marketing
Measurable Marketing
IoT go-to-market strategy
IT Marketing
HubSpot for ABM
Go to market strategy
Technology Marketing
Marketing for IT Companies
ABM Campaigns
B2B lead generation
B2B Marketing and Growth Agency.
Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.