Mobile has a big impact on business, and it’s safe to say that many companies have recognized this fact. In the latest Quarterly Digital Trends Briefing by Econsultancy, a survey of approximately 1,000 global participants responded to questions regarding marketing, IT functions, and web development and their relation to mobile technology.
In comparison to 2013, most companies who were surveyed put forth an effort to ensure that customers on mobile devices had the same conveniences as those on desktops.
When asked if it is a significant challenge to offer optimal experiences across all screens and devices, here’s what those surveyed said:
2013
2014
When asked if they believed their company is a “mobile-first” business:
2013
2014
Those surveyed were also asked what they currently considered the most important criteria for their business when appraising a CMS:
Souces: