As part of our web design tips and tactics guide, here is a sometimes useful javascript technique of hiding broken images and their ALT text. This can be useful ( as a quick, temporary fix) when pulling from another source such as a dynamic array or a database output which may have a few broken...
Google is releasing an update to GPE that allows users to bring together two great platforms for development: Android and App Engine, which will allow developers to host their backend service and store their app data on Google's cloud service. Project Creation for App Engine-connected Android...
Websites can create small files/code on user's systems to remember user preferences--these pieces of code are commonly called cookies. Flash cookies (also known as Local Shared Objects) are a potential privacy concern for internet users even more than standard cookies. For one, Flash cookies cannot...
by Jonathan Franchell, CEO of Ironpaper - For more tips and hacks: Need to remove a new line after h1 tags? Both web designers and SEO practitioners need to employ headline tags: H1, H2, H3 in several ways to improve web page structure and tag content with varying degrees of importance. You may...
WC3 released an updated working draft to guide web designers with the use of HTML5 and some comparisons to the previous version of HTML. There are a number of new changes that greatly extends the language by introducing new, fancy features but also it drops some elements from the language...
For a long time web designers had to battle limited choice with typography and font usage for their creations. In order to make an accessible website, a designer was forced to limit their choice to a handfull of fonts--the other option was to make a lower utility site using images for text--not a...
Although it is possible to place style sheet links (links to CSS files) anywhere in the body of a web page, it is a best practice to place your style sheet link in the head area of the document. By placing the reference link in the head area, your web pages will appear to load faster because it...
Microdata has been a particular focus area of the HTML 5 development. Essentially, microdata ( is a meta data ) that allows designers to create annotations for content in formats that are machine-readable. Microdata contains name-value pairs grouped together and dubbed "items". Microdata items have...
Organizing and making data shareable, searchable and classifiable is in increasingly vital practice within the field of web design. Designers must understand that their art is more than the intersection of verbal and non-verbal communication but it is also a practice of communication to machines,...
If you love data, then you may be excited to learn about the integration of BigQuery with Google Spreadsheets and Google Apps Script. BigQuery is a web service that allows developers to conduct interactive analysis of huge data sets. The service also boasts scalability, speed, and simplicity....
by Jonathan Franchell, CEO of Ironpaper - For more tips and hacks: Need to remove a new line after h1 tags? Both web designers and SEO practitioners need to employ headline tags: H1, H2, H3 in several ways to improve web page structure and tag...
The field of digital marketing is evolving rapidly in response to new technology and changing buyer expectations. To help career-minded marketers, we’ve rounded up the top 10 skills needed to succeed in the field. These are skills marketers should...
Searching for a job in the marketing industry when you don’t have a degree in marketing can be discouraging, but getting a job without a degree is entirely possible. The industry is changing, and a traditional degree may not be necessary for all...
The software development market is competitive. Many organizations use sales development teams to attempt to hit their numbers. For most organizations, outbound lead generation isn't sustainable, and it often has diminishing returns if organizations...
By Nicky Capella, Content Strategist The role of marketing within an organization has undergone a significant transformation over the past several years. As businesses increasingly focus on customer experience as a competitive differentiator,...
2022 was a wild year for the job market. From on-the-spot offers to mass resignations, we saw a seismic shift in how employees articulated what matters to them in the workplace. Companies that offered limited flexibility lost out on talent, while...
The digital privacy landscape has been shifting more towards the individual's right to privacy for years, and digital marketers need to ensure they can work effectively without access to third-party data. Sam Ward, Associate Director; Tim Maurizio,...
Content marketers in 2023 will consider changing buyer behaviors, privacy concerns, and the need to measure content’s impact. We know that content marketing is no longer optional, but this method of reaching buyers will become increasingly important...
Consultants are in high demand as businesses adapt to a landscape reconfigured by digital transformation. Still, winning business in this environment requires effective marketing strategies that convey your value proposition. New business starts...
Just as technology continuously evolves, so does digital marketing for B2B technology companies. That's why SaaS, IT, and tech marketers must stay informed about demand and lead generation trends and how to convert prospects into sales...
By Chantel Hall, Marketing Content Specialist With the digital marketing revolution in full swing, there are more tools available to marketers than any team could need. When there’s seemingly a tool for every little task and activity, it’s hard to...
The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”
Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.
IRONPAPER RESEARCH
See how your company stacks up in Ironpaper’s latest research report
B2B Marketing and Growth Agency.
Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.
 |
 |
