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YouTube Video Responses to be Phase Out.

YouTube has decided to retire the Video Response feature from its commenting option. According to YouTube video responses have a click through rate of .0004% or 4 out of every million users. YouTube,...

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Amazon Mobile Associates API enables eCommerce in-app purchasing

The new Amazon Mobile Associates API allows web and app developers to sell products from the Amazon marketplace within their apps or games. Developers can now tap into the Amazon Associates database...

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Broadband penetration in the US

New results from research by the Pew Research Center’s Internet & American Life Project, reveals the access the Internet at home via a high-speed broadband connection in the US. Based on the report,...

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The top reason users follow SMBs on Twitter

SMBs on Twitter Twitter and social media play a crucial role in marketing small and medium size businesses. The way SMBs employ social media marketing may vary from business to business--and not all...

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A new analytics report to find organic keywords useful for PPC

Google released a new paid and organic report in Adwords to 'help you better understand how people searching on Google are connecting with your business'. The new report will help give marketing...

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Bing upgrades their user-experience for eCommerce search

Bing announced that it will be closing Bing Shopping, the product destination that runs on merchant product feeds from the Bing Merchant Center. The company instead is launching Bing Product Search...

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The influence of the web on offline shopping

The impact of Internet-influenced offline commerce is profound and must be a consideration of retailers. The US Commerce Department created an estimate to value ecommerce to be about 5.8% of Q2...

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Facebook Login Update: making it easier to register for applications and remember passwords

By Jennifer Kim Facebook announced an update to its login experience in its blog this morning, making it easier to register for applications and remember passwords. The login itself is 31% faster...

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Big brands using Twitter for broadcast or engagement

A new report by Brandwatch reveals some trends about how many of the world's biggest brands continue to use Twitter for broadcast instead of engagement. The report focused on 253 brands and how they...

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Search. Redefining How Public Relations Firms Meet Their Client's Needs.

Google has recently updated its search engine rules on unnatural link schemes, and has made reference to press releases. Now, more than ever, it seems there is a convergence between PR and SEO...

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Marketing Opportunities for B2B IoT Companies

The Internet of Things is reshaping and defining markets, so much so that it has been dubbed “the next Industrial Revolution.”

Download our comprehensive guide on the opportunities, challenges, and best practices for IoT solution providers in the B2B space.

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Ironpaper - B2B Agency

B2B Marketing and Growth Agency.

Grow your B2B business boldly. Ironpaper is a B2B marketing agency. We build growth engines for marketing and sales success. We power demand generation campaigns, ABM programs, create B2B content, strengthen sales enablement, generate qualified leads, and improve B2B marketing efforts.

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